Various social media content I made for Mash & Mallow S'mores Whiskey during my time working there.
An Instagram story template for Mash & Mallow S'mores Whiskey, to be used as a way to promote the brand's speciality cocktails. This template would be used by Mash & Mallow's PR agency regularly across the brand's social media, so it was important for this template to uphold brand guidelines while being easy for non-designings to use.
Templates
In-Use
A stylized slide-show animation showing the Mash & Mallow bottle being enjoyed in various environments and settings.
An instagram reel poking fun of, or, "roasting" stereotypical Mother's Day gifts. Playing off of Mash & Mallow's branding (being a s'mores flavored whiskey), the names of said stereotypical gifts are displayed on roasting marshmallows, playfully calling out the customer to gift their mom with something more unique, such as a bottle of Mash & Mallow.
Poking fun of, or, "roasting" stereotypical Mother's Day gifts - cook books, "world's best mom" mug, & flowers.
Using Photoshop, I achieved this effect to make the text appear to be burnt / roasted into the marshmallow